Sunday 31 January 2016

John Ania - Reasons Networking Is Important

One of the many reasons why John Ania has been successful in the business world is that he always takes the time to network with fellow professionals. There are a number of reasons why this is important to the growth and continued success of your company, including all of the following.

Brand Building

When your company first opens its doors, one of the biggest barriers you are going to face is getting recognition. With clients, you will be able to handle this by marketing the company correctly so that as many people as possible are aware of your product. However, it is also crucial that you take steps to become known in the business world, ensuring that any relevant local companies know how you are and what you provide.

Creating Opportunities

Once you have established a relationship or two with a few relevant business owners, you need to do what you can to maintain it. Such relationships will usually be based on mutual benefit, so offer what you can to your new contact and deliver on your promises. This will be repaid in kind, allowing you to take advantage of opportunities that may never have been presented to you if you hadn’t networked.

Advice

John Ania has found that the advice he has received from the more experienced members of his business network has proven to be invaluable in terms of the growth of his own company. Make sure to keep your ears open and listen to those who have experienced success, adapting their advice to your own situation in the process.